Litmus Branding is Hiring for the post of SEO And SEM Executive for the year 2023. This comprehensive guide covers everything you need to know about the job.
Table of Contents
About Litmus Branding

Litmus Branding is a well-established advertising and marketing agency based in Gujarat, India, with a successful track record of 21 years. We specialize in providing creative solutions for brand establishment and communication, catering to brands worldwide.
Throughout our two-decade journey, we have been instrumental in assisting numerous brands in effectively reaching out to their target audiences through both traditional and digital channels. Our clientele includes renowned national and international brands such as Haldiram’s, Coca Cola, Indian Institute of Management (Udaipur), Payson Petroleum, Sabi Foods, Bharat ji, Shotts, Almeer Saudi, IRU, Royal Bhutan Agro, and many others. We take pride in our ability to help these brands communicate, engage, and connect with consumers, driving traffic and building strong relationships both offline and online.
Roles & Responsibilities
- Life at Litmus will involve planning, developing, and executing SEO strategies for our clients.
- This will include identifying important SEO metrics and closely monitoring key performance indicators such as redirects, click rates, and bounce rates.
- Regular reports will be prepared and presented to track progress and make data-driven decisions.
- To grow your value at Litmus, you’ll focus on organic search optimization and maximizing return on investment (ROI).
- Conducting comprehensive keyword research and promptly addressing any issues or shortcomings will be essential.
- You’ll also be encouraged to propose improvements to enhance processes and productivity.
- Collaboration with web developers and marketing teams will be crucial to ensure the proper implementation of SEO best practices.
- Staying updated with the latest SEO and digital marketing trends and best practices will be expected, and you’ll be responsible for executing tests, collecting and analyzing data to identify trends and insights for better performance in paid search campaigns.
- Managing campaign expenses, estimating monthly costs, and optimizing copy and landing pages for paid search engine marketing will be part of your role.
Required Qualifications
- You should ideally have 3-5 years of experience as a Search Engine Marketing Specialist or in a similar role.
- Additionally, 3-5 years of experience in successfully planning and implementing SEO strategies will be valuable.
- A degree in relevant quantitative fields is preferred, and a proven track record in SEO is essential.
- Knowledge of web analytics, marketing, and business development, along with experience in A/B testing and various testing metrics, will be advantageous. Proficiency in HTML, CSS, and JavaScript is desirable, and your ability to analyze data and provide evidence-based recommendations will be highly appreciated.
- Being a critical thinker, a team player, and possessing good time-management, interpersonal, and communication skills will contribute to your success in the role.
Salary
RS 20,000 – 25,000/Month (Based on experience)
How To Apply For This Job?
To apply for the thrilling position of SEO & SEM Executive at Litmus Branding, Click here.
Conclusion
The role of an SEO & SEM Executive at Litmus Branding is both rewarding and challenging. By implementing effective SEO and SEM strategies, the executive contributes significantly to enhancing the online visibility and success of clients. If you have a passion for digital marketing, data analysis, and driving results, this could be the perfect opportunity for you.
FAQs
What does an SEO and SEM Executive do?
An SEO & SEM Executive is responsible for implementing search engine optimization and search engine marketing strategies to enhance a company’s online visibility, drive traffic to its website, and achieve marketing objectives.
What qualifications are required for this position?
A bachelor’s degree in marketing or a related field is preferred, along with analytical skills, creativity, and a good understanding of digital marketing principles.
Is experience necessary for this role?
While experience is beneficial, individuals with strong digital marketing skills and knowledge may also be considered for the position.
What sets Litmus Branding apart as an employer?
Litmus Branding offers a vibrant work environment, diverse client projects, and ample opportunities for professional growth and development.